Recently another hotel has just been added to the Xotels group of independent hotels. The newly opened Townhouse Maastricht Design Hotel in the Netherlands exceeded its budget with 26% in 2010. As a result the la Bergere Group decided to also outsource revenue management and distribution of the St. Martenslane Hip Hotel Maastricht to the Xotels’ Hotel Management Group.
This funky hotel is a great addition to our management portfolio in the Netherlands. It is the second hotel in Maastricht we manage, allowing us to quickly implement necessary local market knowledge. Maastricht as a tourist destination benefits especially from its good location. Within one hour driving distance it can be reached from four different countries. It is essential to understand such market structures as they affect the booking window.
As the Hip Hotel St Martenslane is also part of the La Bergere Group, it allows us to cross sell and penetrate different levels of market segments. We expect great results for this budget hotel and we are delighted to have taken over its revenue management and distribution.
With our hotel revenue management services we give support to independent hotels in terms of outsourcing or coaching of revenue management as well as online distribution and internet marketing. In 2010 we managed to grow and outperform RevPAR targets for our hotels between 12% – 26%. In this year we started with budding numbers, considering the tremendous year over year growth for January already.
In 2011 we expect to add quite a few more hotels to our portfolio. Currently we are in talks with hotels in Amsterdam, Brussels, Prague and the best destinations in Spain. We would also like to explore opportunities in France, Germany, Italy, UK, Ireland as well as the USA and Asia.
For more information have a look at the hotel marketing webpage of Xotels, the hotel consulting and advertising Company.
